Click to Call

Click to call is a form of digital communication in which users are allowed to click an element like a button, hyperlink, or text to contact each other directly from any device.

Updated: November 16, 2023

Click-to-call is a form of digital communication in which users are allowed to click an element like a button, hyperlink, or text to contact each other directly from any device through phone call, voice-over-internet-protocol (VoIP), or text. Prospects or customers connect directly and speak to a customer service agent by using this communication method. 

Potential or existing customers come up with various queries such as general support questions or queries specific to a product or service that are difficult to answer through emails. Outbound call tracking software is often used by businesses to handle and fast-track multiple requests.

Companies can quickly connect with customers and manage important call records with click-to-call. Localized numbers can be generated for better responses, voicemails can be automated, and this functionality can be integrated into their customer relationship management (CRM) solutions. SaaS, Tech, Automobile and Travel are some of the click-to-call that is used in various industries.

Computer-based, Click-to-dial and Click-to-talk are types of click-to-call technologies.

Companies can benefit from using different numbers and gaining meaningful insights into their prospects or customers while the recipients are only a click away. It help improves customer satisfaction, convenient for both companies and customers, boost business and improves customer journey.


Click-to-call features


  • Enhanced User Experience: Seamless connection with businesses.
  • Increased Conversion Rates: Immediate action leads to higher conversions.
  • Mobile Accessibility: Convenient for mobile users.
  • Reduced Friction: Eliminates manual dialing, reducing friction.
  • Real-Time Engagement: Facilitates instant real-time communication.
  • Instant Customer Support: Enables quick access to customer support.
  • Trackable Metrics: Provides measurable call-to-action metrics.
  • Cost-Effective Communication: Utilizes existing communication infrastructure.
  • Quick Information Retrieval: Easily initiates calls for quick information.
  • Lead Generation: Captures potential customer inquiries in real time.

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