Data Visualization

The communication of complex information in visual formats like charts, graphics or maps is known as Data Visualization.

Updated: December 4, 2023

The communication of complex information in visual formats like charts, graphics or maps is known as Data Visualization.

Data visualization is used across many industries, including science, technology, economics, and healthcare. Data visualization software and sometimes dashboard software is used by companies to translate quantitative data into charts and graphs so that business metrics and key performance indicators (KPIs) can be tracked in real time. Companies can understand their performance and goals more meaningfully as these can be delivered in various formats, including reports and dashboards.

Bar graphs, Line graphs, Pie charts and Scatter plots are various types of data visualizations. Fixing data inefficiencies, increasing the speed of decision-making, telling a story, Helping businesses discover the latest trends and Decreasing employee tasks are some of the benefits of data visualization. 

Identifying patterns, trends, and outliers in large data sets can be made easier with data visualization which ultimately helps decision making. Users can quickly understand the data by having a visual, digestible representation of the data, which in turn increases the speed of decision-making. Employees do not have to spend time doing tasks the tools perform instantly, such as customizing reports or optimizing dashboards when data visualization tools are used. 

Businesses should speak to a specific audience, know which type of visual works best, provide context to drive action, use color, keep visualizations simple and don't alter data to create compelling data visualizations.

Types of data visualizations


  • Bar Charts
  • Line Charts
  • Pie Charts
  • Scatter Plots
  • Area Charts
  • Histograms
  • Bubble Charts
  • Heatmaps
  • Treemaps
  • Box-and-Whisker Plots (Boxplots)
  • Choropleth Maps
  • Sankey Diagrams

Browse Software Providers