Global SaaS News

Click-through Rate

The click-through rate, or CTR, is a measurement that shows the percentage of users who visit a call to action (CTA) button or link and click on it.

Click Fraud

Click fraud is a type of fraud that occurs when an individual, or a bot repeatedly clicks on a pay-per-click (PPC) advertisement.

Clickbait

Clickbait refers to sensationalized or misleading headlines that attract viewers to click on a particular piece of content.

Clawback

A clawback is a contract provision with which an organization can recover money previously given to an employee.

Classroom Messaging

Classroom messaging is any digital communications between teachers and the students, as well as between the teacher and parents of students within the classroom.

Classroom Management

Classroom management is the collection of skills and techniques of a teacher for creating a productive and orderly learning environment.

Civil Engineering

Designing, constructing, monitoring, operating, and maintaining infrastructure projects and systems in the public and private sectors are involved in civil engineering.

Churn Risk

Churn risk is a metric used by companies to measure how many customers choose not to renew their subscriptions or have discontinued purchasing or using their products.

Checkout Process

The checkout process is a series of steps that must be taken by a consumer when purchasing items on an online shopping platform.

Chatbot

Chatbots or chatterbots, are automated customer service tools that are used in place of humans to provide information, respond to requests, and delegate tasks automatically.

Channel Partner

A channel partner is a third-party company which is an extension of sales team of another company that offers services or sells products to customers.

Channel Management

Channel management is managing bookings across various online channels in the hospitality business.

Certified Management Accountant (CMA)

A certified management accountant (CMA) is a globally recognized professional certification credential that can be obtained by finance and accounting professionals.

Cash on Delivery

Cash on delivery (COD) means customers pay for an item after arriving at their home or business.

Cash Accounting

Cash accounting is a bookkeeping method that records finances by only recognizing cash transactions and focuses on available funds.

Cash Account

A cash account is a brokerage account where fees and transactions must be paid on the settlement date.

Case Study

A case study is an in-depth evaluation of a person, group or event.

Case Management

The processing of data and procedures for resolving cases or the management of a collection of information related to a specific entity, such as a client, is known as case management.

CASB

CASB or cloud access security broker, is a technology that acts as an intermediary between users and cloud platforms.

CAPTCHA

CAPTCHA or Completely Automated Public Turing Test to tell Computers and Humans Apart, tests are used by websites to distinguish between humans and robots when conducting specific actions on it.

Capital Lease

A capital lease, also known as a finance lease, is a legal agreement made to pay for the temporary use of business equipment.

Capital Growth

Capital growth, also called as capital appreciation is the increase of an investment or asset value over time.

Campaign Tracking

Campaign tracking is a method used by companies to analyze how users reach a website. It is commonly used to measure the success of online advertising campaigns.

Campaign Optimization

Campaign optimization is used to improve the performance of digital advertising campaigns of an organization.

Campaign Management

Campaign management is the process of planning, executing, tracking, and analyzing a marketing campaign from beginning to finish for success.

Call to Action

Call to action, or CTA, is a short phrase on a website or advertisement that encourages viewers to perform tasks.

Call Routing

Call routing is a business management process in which incoming customer calls are routed and placed automatically in a queue based on pre-determined criteria.

Call Recording

Call recording is the process of recording or capturing telephone conversations.

Call Queuing

The process of putting inbound calls on hold or in a queue when all contact center agents are busy helping other customers is known as call queuing.

Calendar View

Calendar view is a feature within calendar software where the user can choose from various formats to view the calendar.

CAD File

A CAD file is a digital file format of an object that is generated by using CAD software, and contain a blueprint, schematic, technical drawing, or 3D rendering of an object.

A buyer persona, also known as an audience persona, marketing persona, or customer persona is a fictionalized customer profile created by using customer data to represent the target audience of a business.

Business Process Management (BPM)

Business process management (BPM) is an organizational discipline in which various methods are used to discover, model, analyze, measure, improve, and optimize business processes.

Business Plan

A business plan is a written document that lays out the business objectives, activities, and methods of a company to achieve desired outcomes.

Business Partnering

Business partnering is a multi-disciplinary approach in which a leader in one functional area of a company consults with executives to enhance the processes of decision-making.

Business Model Canvas

A business model canvas is a snapshot of business plan or business model of a company.

Business Intelligence

Business intelligence is a data-driven framework that transform business data into actionable information.

Burn Rate

Burn rate, also known as negative cash flow, measures the spending of a company.

Burndown Chart

A burndown chart is a graphical depiction of the work remains in a project and the amount of time a team needs to complete it.

Building Information Modeling

Building information modeling (BIM) is a process of generating and handling information for a constructed asset.

Budget Tracking

Budget tracking is a process used by businesses to track the budget progress of a specific project so that it can be completed within its allotted budget.