CleverTap
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ABOUT & FEATURES - CLEVERTAP
CleverTap's integrated analytics and engagement platform offers benefits such as increased growth and improved customer retention. Mobile marketing automation tools provided by CleverTap include: Actionable analytics for real-time insights on customer behavior. Triggering campaigns based on user activity. Customer lifecycle optimization to enhance engagement. Building and visualizing user journeys. The platform allows setting up omnichannel messaging campaigns for multiple user segments in a single workflow. Optimized campaigns can be delivered across twelve messaging channels to reach customers wherever they are. Actionable analytics enable understanding customers in real-time and triggering relevant campaigns based on their behavior. Automated campaigns with personalized content can maximize retention by catering to unique user behaviors and preferences. CleverTap facilitates customization of the customer lifecycle by systematically influencing users towards deeper engagement.
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