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ABOUT & FEATURES - FRESHMARKETER

Freshmarketer is a full fledged marketing automation solution that can be used by fast paced marketing teams. The clicks, scrolls, and taps of website visitors can be visualized with heatmaps and scroll maps. Your users can be intelligently engaged across their lifecycle from pre to post-acquisition. Freshmarketer can be used by marketers to run lifecycle campaigns, build nurturing workflows, analyze their user behavior, do personalization at scale, and more. A seamless browsing experience can be provided by identifying what captures their attention, or distracts them. All behavior on dynamic elements like popups, sliders, dropdowns, modals, or even pages beyond the login screen, is never missed as visitor activity is captured on dynamic elements. Mouse movements on every interactive element of your website can be tracked. You never have to rely on aggregated insights anymore as unsampled data can be captured in real-time. Heatmap data can be segmented for improved optimization. You will be able to understand visitors better based on their traffic source.

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