GivingDNA
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ABOUT & FEATURES - GIVINGDNA
GivingDNA is a donor engagement platform and data visualization tool that can be used by nonprofit space including direct marketers, fundraisers and prospect researchers. You can quickly profile and segment your donors by automated intelligence and the next steps toward custom donor experiences can be taken. You can see a 360 view of your constituents with third party insights. Any coding or advanced spreadsheet skills is not required.Your most valuable donors and advocates can be identified. Fundraisers will be bale to see the stories in their data and make better fundraising decisions. you can transform the way you identify, segment and engage donors in a single platform, no matter where they are in their journey. The guesswork can be removed by providing blended internal and external data segments of the right donors to engage, in a clear format. Strategic fundraising can be made simple by automated process. Hundreds of attributes including behavior, psychographics, demographics, affiliation, engagement channel preference and timing can be gathered.
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