Scal-e

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ABOUT & FEATURES - SCAL-E

Scal-e is a digital marketing hub that can be used by large and medium sized companies to optimize their customer acquisition and retention costs. Valuable data on how customers interact with a brand. Valuable data on how customers interact with a brand can be collected by this end-to-end agile platform. Customer data will be cleansed and transformed from all sources, and privacy management will be managed to create consistent B2C or B2B customer profiles. The cost of customer acquisition and retention is reduced for orchestrate omnichannel CX, distribute marketing or loyalty programs, and harness customer insights. Your relational marketing strategies can be improved with unified and compliant customer data, because of the combination of an ETL, a CDP, a privacy management engine, and a normalization engine. You need to have enriched customer intelligence to get precise and custom targeting. You can effectively drive your relational strategies including recruiting, animating or building up customer loyalty, which will lead you to build customized recommendations for tailored campaigns